One Sales Milestone Can Create a Whole New Sales Tax To-Do List
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Hit $100,000 in Shopify Sales? Here's What to Check Next.
Reaching $100,000 in sales is a huge accomplishment. Whether it took six months or six years, it's a sign that your business is growing.
But as your business grows, so do your responsibilities—and sales tax is one of them.
Many business owners hear about the "$100,000 threshold" and immediately think they need to register for sales tax everywhere. In reality, that number is only part of the story.
Before you take your next step, here are three things I'd recommend checking.

1. Review Your Sales by State
One of the biggest misconceptions about sales tax is that your total sales determine where you need to register.
In most cases, states are looking at how much you've sold into their state, not your total business revenue.
For example, if you've sold $100,000 this year, those sales might be spread across dozens of states. Looking at your sales by state gives you a much clearer picture of where you may need to pay closer attention.
If you're using Shopify, I recommend reviewing your sales reports regularly so you know where your customers are located as your business grows.
2. Consider Your Sales Channels
Do you only sell through Shopify, or do you also sell on Amazon, Etsy, Walmart Marketplace, or another marketplace?
Marketplace facilitators often collect and remit sales tax on your behalf, but those sales may still matter when you're evaluating your sales tax responsibilities. Every state has its own rules, so understanding where your sales are coming from is an important part of the process.
Keeping your Shopify sales and marketplace sales organized will make it much easier to evaluate your next steps.
3. Don't Rush to Register
One of the most common mistakes I see is businesses registering for sales tax before they've confirmed they actually need to.
While it may seem harmless, registering creates ongoing responsibilities. Once you're registered, most states expect you to file returns on the schedule they've assigned—even if you didn't make any taxable sales during that period.
That's why it's worth taking a little time to understand your situation before submitting registrations.
The $100,000 Number Is a Reminder—Not a Rule
The $100,000 threshold gets a lot of attention because many states use it as part of their economic nexus laws. But not every state has the same threshold, and some states use different criteria altogether.
Rather than thinking of $100,000 as a trigger to immediately register, think of it as a reminder to review your sales data and make sure you understand where your business stands.
Taking a proactive approach now can help you avoid unnecessary filings and make future compliance much easier.
Need Help Getting Started?
If you're trying to make sense of ecommerce sales tax, I created a free Sales Tax Starter Guide that covers:
- What sales tax is
- How economic nexus works
- Marketplace facilitators
- Registration basics
- Common mistakes to avoid
Whether you're just starting to think about sales tax or your business is beginning to grow, it's a great place to start.